Sky and Netflix are partnering up to offer an entertainment bundle to Sky customers
The new partnership will launch on Sky Q in the coming year
This morning, Sky has announced that it has partnered up with Netflix.
The deal means Sky customers will be able to gain access to Netflix through the Sky Q platform. Sky will make Netflix available to new and existing customers through a brand-new ‘entertainment TV pack’ and, while full details are yet to be announced, Sky has said it will be “attractively priced”.
This is the first partnership like this we’ve seen in Ireland. At the moment, Virgin Media and Vodafone allow customers to access Netflix through their TV boxes, but you need to sign up for your own Netflix account separately in order to do this.
Netflix programmes alongside Sky content
Another thing that sets this deal apart is that - with Netflix integrated into Sky Q - Netflix programmes will appear alongside Sky content, rather than through a separate Netflix app.
This means customers can enjoy shows like Britannia, Billions and Big Little Lies alongside Netflix hits such as The Crown, Stranger Things and Black Mirror, as well as free-to-air TV, all on the Sky platform. And, rather than paying subscriptions to both Sky and Netflix, there’ll just be one monthly bill.
What about existing Sky and Netflix customers?
Sky has said that existing Netflix customers will be able to easily migrate their account to the new Sky TV bundle, or sign into the Netflix app using their existing account details, to enjoy Netflix through the Sky Q box.
“Making the entertainment experience even easier”
This announcement comes after Sky released details of a host of new innovations coming to Sky Q earlier this week - including a partnership with Spotify.
Speaking about all of this week’s news, Sky’s Group Chief Executive, Jeremy Darroch, said: “The exciting new features coming to Sky Q will enable Sky customers to access even more of the best entertainment delivered over the best product platform.”
He added: “By placing Sky and Netflix content side-by-side, along with programmes from the likes of HBO, Showtime, Fox and Disney, we are making the entertainment experience even easier and simpler for our customers.”
Meanwhile, Netflix’s Chief Execuitve, Reed Hastings said that its partnership with Sky will mean customers can seamlessly access and enjoy “all the best entertainment in one place”.
NOW TV and Netflix
There’s no doubt that streaming services are becoming more and more popular. No doubt this is why, on top of the Sky Q bundles, Sky also plans to launch Netflix as a standalone app on its own streaming service, NOW TV.
When will these new bundles be available?
Sky has said that the deals will launch ‘in the coming year’, so watch this space!